This Dutch city orders the most vegan food (and no, it’s not Amsterdam)
We’re halfway through 2025, which makes it the perfect time to look back at our eating habits from the past year. And for that, we got a useful glimpse into the ordering data from the Uber Eats app. And last year’s order list? It offers a surprisingly good insight into what we like to eat. For example, it turns out there’s an unexpected city where vegan orders are through the roof.
Spoiler alert: it’s Deventer. Yes, really.
Vegan in Deventer, not Mokum
Who would have thought that Deventer, not Amsterdam, would record the highest vegan score in the country? No less than 13.25% of orders in Deventer were entirely plant-based. By comparison, this percentage is considerably lower in Nijmegen (4.1%), Ede (3.5%), Leiden (2.9%) and Amsterdam (1.6%). Sorry, Mokum, the IJssel city leaves you far behind with your hummus and oat cappuccinos. The only city that comes anywhere near Deventer’s demand for plant-based orders is Emmen (10.09%).
Why Deventer in particular?
Good question. We can certainly confirm that Deventer is a charming city in Overijssel. It’s also one of the oldest cities in the Netherlands, with charming streets, old churches, a beautiful location on the IJssel and, as it turns out, a hardcore love of plant-based food. From vegan loaded fries to lentil burgers and plant-based curries, you’ll find plenty of vegan options in Deventer.
And people who are enthusiastic about them: a combination of young families, conscious eaters and a growing group of students. Combine that with a good selection and a city that takes sustainability seriously, and voilà: vegan food isn’t a trend here, but a lifestyle.
Prefer meat in..
And then there’s the other side of the story. In cities such as Oosterhout, Den Bosch, Barendrecht, Harderwijk, Zutphen, Den Helder, Veenendaal, Middelburg, Drachten and even Eindhoven, interest in vegan orders in 2024 was practically invisible. Striking, isn’t it?
Also read:
- Investing in vegan stocks? Better not…
- This is where you’ll find the best sandwiches in Amsterdam
- Vegan Visboer wins major award. But what exactly is vegan fish?
Image: Uber Eats
