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Win Your Own Pop-Up

FFrestaurantpitch

Who doesn’t sometimes dream of having their own restaurant? Everyone who loves cooking occasionally toys with the idea of quitting their nine-to-five job and opening a romantic little bistro somewhere. Or perhaps a cosmopolitan vegan eatery. Dozens of feature films capitalize on this dream.

Foto van culinair journalist Marjan Ippel

And it no longer has to remain just a dream. Hospitality trade show Horecava is organizing the National Restaurant PITCH in collaboration with hospitality wholesaler Sligro and Lightspeed POS systems.

Top Joint

It sounds like a variation on television contests such as ‘My Restaurant Is Top’. But imagine that you submit your brilliant idea and win the pitch?

Then none other than Michiel ‘Masterchef’ van der Eerde will prepare you to open your own pop-up at the upcoming Horecava in January 2018. For the duration of the trade show, you will get a fully equipped venue covering 800 m2, plus name recognition throughout the entire food industry.

Michiel ‘Masterchef’ van der Eerde helps you with your own pop-up.

How? The competition takes place in two phases. First, candidates submit their business idea to the National Restaurant PITCH. The jury, which of course also includes pop-up king Van Der Eerde, evaluates the entries. Fifteen selected candidates may then develop their plan further and pitch it once again.

The final finalist will be announced on September 4, after which they may roll out the concept for Horecava 2018 under the watchful eye of coach Michiel—indeed, Van Der Eerde. Okay, that will be for four days, but who knows what might happen afterwards.

You know you’ve been waiting for an opportunity like this. So sign up with your idea at Nationale RestaurantPITCH before June 21, 2017. And follow the competition on Facebook and Instagram via the hashtag #NRPITCH.

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