Albert Heijn biggest winner at ‘Voted Private Label Product of the Year’ awards

Consumers have expressed their appreciation for the quality and taste of private-label products. And that turned out well for Albert Heijn. With 14 private-label products and 10 private-label product lines, the supermarket chain won the award at the ‘Voted Private Label Product of the Year’ awards. In addition, the Blue Home Blender and AirFryer, which were introduced just one month ago, are winners of the ‘Voted Product of the Year’ awards.

Every year, innovative and trendsetting branded products are subjected to the consumer’s strict judgment for the ‘Voted Private Label Product of the Year’ awards in more than 40 countries. Thousands of consumers in the Netherlands once again shared their opinions this year on the products presented to them. You can read more about the procedure here.
Best vegan product
From the fruit and vegetable range to the products in the new AH Terra private-label line: various private-label products can call themselves Voted Private Label Product of the Year from today onward. In addition to the Voted Private Label Product of the Year awards, Albert Heijn was also praised in other awards this year. On November 1, the AH Terra Chicken masala pie was named the best vegan product at the Vegan Awards.

All the winning products at a glance:
Voted Private Label Product of the Year (private-label products)
- AH Excellent Feeststol
- AH Gluten-Free Croissants
- AH Kruidnoten
- AH Les pains matisse
- AH Luxury croissant
- AH Dutch Strawberries
- AH Snoepgroente seedless red bell pepper
- AH Sweet Palermo red pointed pepper
- AH Tasty Tom vine tomatoes 380 grams
- AH Terra Organic seitan kebab
- AH Terra Party dip leek and herbs
- Brouwers Cerveza fresca 6-pack
- Delicata Milk chocolate stroopwafel bar
- Perla Organic Espresso coffee beans
Voted Private Label Product of the Year (private-label product lines)
- AH Organic meal kits (5x)
- AH High-Protein Salad Bowls (6x)
- AH Excellent Olive Oil (9x)
- AH Olive Oil sprays (3x)
- AH Protein powder (3x)
- AH Salad lunch bowls (3x)
- AH Steam meals (18x)
- AH Terra Plant-Based 100% peanut butter (7x)
- AH Terra Plant-Based sweet spreads (3x)
- AH Fresh purée soup (5x)
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