Brilliant: Danish supermarket has the perfect trick to stop hoarders
We can say it a thousand times: don’t hoard. Yet people keep doing it. Not only in the Netherlands, but all over the world. Except in a Danish supermarket, where they have managed to stop it with a brilliant trick.
Normally, supermarkets advertise promotions in huge letters with offers like ‘BUY 2 = PAY FOR 1’, but at Meny supermarket in Hellerup (near Copenhagen), they completely turn that principle on its head.
‘Would you like to pay by card or cash?’
One bottle of disinfectant hand gel costs 40 kroner (€5.50). Want a second one? That will be an extra 1000 kroner (€134.00) per bottle, please.
https://twitter.com/_schuermann/status/1239294777452974080
Hoarders – just like in many Dutch supermarkets – went completely wild in the supermarket last weekend. Onions, flour, toilet paper, kitchen towels and disinfectant hand gel: everything was sold out.
So store manager Rasmus Vejbaek-Zerr came up with this promotion. “I do it to hold up a mirror to people and make them think before filling their shopping carts to the brim,” he tells Danish newspaper Ekstra Bladet.
Anti-hoarding initiatives in the Netherlands
We have not seen an initiative like this in the Netherlands yet. However, singer and foodie Thomas Acda set up an initiative with ‘his’ Jumbo to ensure that elderly people and healthcare workers also have enough groceries.
Jumbo stated that everyone is free to set up such an initiative with their supermarket, but that they are not organizing one nationwide because – once again due to all those hoarders – they are too busy ensuring that supplies are delivered smoothly.
So guys, once again:
Niet hamsteren pic.twitter.com/MDy1yvCvvp
— Willem de Gelder (@WdeGelder) March 15, 2020
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