Food stories

Fucking for €15.95 at the supermarket in Vasse

neuken kassabonnetje

There’s a good chance you’ll have some explaining to do to your partner when this appears on your receipt for the weekly groceries… And yet it’s absolutely true; at the supermarket in Vasse (Twente), you can score Fucking for €15.95. Quite a bargain, right?

Foto van culinair journalist Wieke Veenboer

I probably don’t need to tell you that it’s not actually about a sex session… But it really is printed on the receipt. What’s going on here?

Shot of fucking, anyone?

Fucking is actually the striking name of the cherry liqueur sold at this supermarket. Owner Ruben Droste explains: ‘We’ve been selling that liqueur for a year and a half, two years. People mainly give it to each other as a joke. And all that time, we’ve listed it like this on the till receipt. But apparently someone suddenly noticed it, and now it’s popping up on social media.’ With a name like that, I would indeed have expected it to have gone viral long ago during those two years. And perhaps the brand itself too.

Anyway, better late than never: Fucking is a hit. The bottles are flying off the shelves. Droste: ‘Customers started coming in who wanted a bottle too. Not entire shipments at once, of course, but by now we’ve bought quite a few more bottles than usual. Apparently, enthusiasts now want a bottle like that—or a receipt like that.’

If you’d also like to get a bottle of Fucking for your home but don’t live near Vasse: you can order it online too.

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Source & Image: RTV Oost

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