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Jumbo sells 23 different Easter egg flavors and these are our favorite flavors

paaseitjes Jumbo supermarkt

FavorFlav’s Wieke is lyrical about Kinder’s Easter eggs. Bags of them fly off the shelves here at the editorial office. Not just Kinder’s, either, because Jumbo’s are also popular. And with 23 (!) different flavors, there’s plenty of choice. These are our favorites.

Foto van culinair journalist Sharon van Lokhorst

This year, six new flavors were added to Jumbo’s Easter egg range, including the fresh, fruity White Mango and White Matcha.

Vlaflip Easter egg

One newcomer is particularly special: the Vlaflip Easter egg — yes, someone had to think of that. It was the winning flavor in last year’s Paasei-gen flavor competition and is a favorite with both the public and the jury.

Our top 5

  • Milk, classic, always good. Especially when you don’t feel like all those crazy flavors at all (some of which really go off the rails — hello pizza Easter egg..)
  • White, also always delicious.
  • Salted Caramel, surely a winning combination?
  • Milk Stroopwafel, inspired by Jumbo’s stroopwafels (which we already wrote about enthusiastically in our supermarket stroopwafel test). These eggs were voted Best Product of the Year 2021–2022 and also won a Superior Taste Award. So we understand why. These are delicious Easter eggs.
  • White Crispy Praline, the sweetness of the white chocolate combined with the crunch is an absolute match made in heaven.

One bag costs €1.99; for €5, you get three bags.

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