Thank heaven: finally know which Easter egg is in which wrapper

So you pick a red Easter egg because you love dark chocolate. And then you bite into… milk chocolate. You can’t wrap it up and put it back anymore, but you’d really like to avoid those kinds of surprises. Just like coconut between your teeth when you’re expecting hazelnut filling, or Oreo when you’re craving milk chocolate. Luckily, there’s now an overview of Easter eggs—nothing less than a gift from heaven.

You know how it goes with those Easter eggs? You keep eating them, even when you don’t really feel like chocolate anymore, and didn’t actually think they were that tasty in the first place. That way, you’ll never get rid of your pandemic pounds. Luckily, an editor at the AD newsroom sacrificed themselves to photograph, taste and describe all the different Easter eggs on supermarket shelves. This do-gooder gladly took on an extra roll of film, all to make sure we all know which chocolate flavor is inside that brown-beige wrapper with a blue band (stroopwafel), or the pink one with red dots.
Design team went all out
For most Easter egg manufacturers, red still means dark chocolate, and milk chocolate is blue. But not everywhere. At Dirk, ‘solid milk chocolate’ comes in a red shiny wrapper, while dark chocolate shines blue. With Lidl’s eggs, it’s exactly the other way around, and the white chocolate eggs come in gold-colored foil. At Jumbo, a design team went all out on the color schemes for creative flavors such as ‘milk speculoos’ (red with blue and white dots) and white chocolate with macaron filling (green with yellow dots).
Get that caramel out first
Do you like surprises? Then simply toss all those bags of eggs together in a large bowl and eat your way from one surprise to the next. But people who at least want to know how to avoid the coconut eggs, or who want to fish the milk-caramel-sea-salt ones out of the bowl first, are delighted with the AD’s overview. Hats off!














