Food stories

Wow, Action is making so much revenue this year…

action-supermarkt

Whenever I go to Action, for example for the fantastic ankle socks to wear while exercising, I come home with a whole bag of things I absolutely don’t need. Apparently, I’m not the only one, because Action’s revenue is truly insane—and the end is nowhere in sight yet. 

Foto van culinair journalist Sharon van Lokhorst

Action has announced its net revenue for the first nine months of 2024. And it amounts to a dizzying €9.6 billion (+20.9% compared with the same period in 2023). This is because more and more people know where to find Action, both figuratively and literally.

Even more new stores

In the first nine months of 2024, Action added even more stores to its chain. With 189 new stores, the total number of Actions now stands at 2,755. Hajir Hajji, CEO of Action, announced that even more new stores would be opened in the remaining months of 2024. And that means: even more revenue and even more satisfied customers.

A shower of awards for Action

Action’s growth is based on customer satisfaction. In recent weeks, Action has once again received several awards. In addition to winning ‘Insegna dell’Anno’ (category: ‘Household Goods’) in Italy, Action was voted Retailer of the Year (category: ‘Department Stores’) in Belgium and the Netherlands. In France, Action won the title ‘Meilleure Chaîne de Magasins’ in the category ‘Gift Ideas and Decoration’. In Germany and Austria, Action was recognized as ‘Bester Händler des Jahres’ in two categories: ‘Decoration’ and ‘Household Goods & Gifts’.

Action bargains

If you happen to drop by Action again today, tomorrow or the day after, we have a great tip for you. You’ll want this dinnerware set from Action for your Christmas dinner this year. And as for the kitchen mixer from Action, a copy of KitchenAid, you don’t even have to go into the store, because you can simply buy it online.

Also read:

 

Geen foodnews Missen?